Bzzzzz …. Can you hear the cross-pollination with some of the best and brightest brains in real estate?
Just like bees, we’ve been busy spreading ideas, making connections, and getting our minds blown AGAIN and AGAIN.
In this second installment, live from the 15th Investor Summit at Sea™, we share more insights of our stellar faculty members. We hope some of the ideas they share will pollinate your mind, too!
In this episode of The Real Estate Guys™ show you’ll hear from our friends and mentors:
- Your psyched-at-sea host, Robert Helms
- His slightly psycho (about the Summit, of course!) co-host, Russell Gray
- Debt and equity expert, Michael Becker
- Brand and marketing strategist, Kyle Wilson
- The foremost expert in residential assisted living investing, Gene Guarino
- Entrepreneur and sustainability champion, David Sewell
- Sales legend and international sales trainer, Tom Hopkins
- Best-selling personal finance author and guru, Robert Kiyosaki
- Active investor and syndication expert, Victor Menasce
- Financial strategist and life insurance expert, Patrick Donohoe
- Real estate investment expert, Kathy Fettke
- Nationally recognized apartment investor, Brad Sumrok
- Precious metals expert and host of the New Orleans Investment Conference, Brien Lundin
- The “gold guy,” rare coins and precious metals expert, Dana Samuelson
- Last but not least, the Godfather of Real Estate, Bob Helms
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Last man standing: Michael Becker
We call Michael Becker the “last man standing” because he’s usually the last man standing … at the bar.
All the rubbing shoulders Michael did gave him a good insight … he remarked that people attend the Summit for its content, but leave with conTEXT. Like many other attendees, Michael felt he came with acquaintances and left with friends.
Although Michael noted that Summit attendees did hear a lot of (truthful) doom and gloom, there’s still strategic opportunity out there.
“Everything’s local,” he told us. If you buy in the right markets and structure your deals properly, you may find the market still holds great potential.
It just takes foresight.
Attending with an open mind: Kyle Wilson
Second-time attendee and faculty member, Kyle Wilson has impresses us with his marketing know-how. Sales and marketing, he told us, is all about seeing what people need and adding value.
Kyle remarked on the pricelessness of the community and relationships he found at the Summit and the information presented.
“I took so many notes,” he commented. “You’re really smart if you’re inquisitive and you want to learn; you’re not so smart if you just want to defend your ideas.”
Kyle recommends open-mindedness … asking questions and being genuinely curious about how other investors think and work.
The biggest kick: Gene Guarino
Gene is our resident expert in residential assisted living investment.
We think Gene’s field is fascinating. It’s clear the way the numbers are trending in terms of aging … the elderly constitute the fastest growing segment of the U.S. population.
Clearly Gene’s in a field with potential. But he’s not in it solely for the money.
“The biggest kick I get is teaching people how to do this themselves,” says Gene. He’s proud he’s taught people all over the country how to provide comfortable, affordable in-home care for the elderly.
Like his company motto says, he’s in this to “do good and do well.”
Gene shared a remarkable anecdote about his son, who came to his first investor Summit “ready to quit, curl up in a ball, and do nothing.”
The Summit, Gene says, changed his life … he went home, read 50 books, and now he’s a successful real estate agent.
You’ve gotta love the transformative power of real estate!
Serious about sustainability: David Sewell
His business philosophy has three pillars:
- Economic sustainability. “If you don’t make money, you can’t stick around to do your thing.”
- Environmental sustainability. “It’s about more than just thinking green … it’s leaving nature better than you found it.”
- Social sustainability. “Get yourself a team.”
David shared more insights about his social sustainability model during the Summit. Working with teams of local experts is what allows him to relax on a cruise ship for a couple of days … he relies on his team to keep his business functioning.
Why everyone is in sales: Tom Hopkins
“I truly believe,” Tom Hopkins told us, “that if I got out of a plane in a city where I knew no one and started knocking on doors, making calls, and building business, that within 90 days I would have a profit center.”
“How?!” You might ask.
Because of the 80/20 rule, Tom would tell you. Which is 80% of people will make 20% of the wealth, and 20% will make the other 80%.
And then there’s the super special 5% who put themselves in the right place and accomplish a high degree of wealth because they are superstars and champion salespeople.
“Everyone is in sales,” Tom says.
Why? Because sales is simply the ability to communicate and persuade effectively.
And if you doubt you have what it takes, look at Tom. He started with 90 days of college and little knowledge of sales, and within three years he had sold 365 homes in one year.
Tom credits his success to his own hard work … and the mentors he was blessed to find.
“Every person has greatness inside him (or her),” Tom told us. Sometimes it just takes a little nudge from someone else to let that greatness out.
Sales is not a four-letter word: Robert Kiyosaki
We really look up to Robert Kiyosaki, so when he says sales is an essential skill, we listen!
If you’ve read Robert’s books, you probably know his experience. Robert grew up in a home where “sales” was a dirty word and salespeople were seen as the scum of the earth.
When he came back from Vietnam in 1973 and told his mentor he wanted to be an entrepreneur, his rich dad told him he needed to know how to sell.
Robert was reluctant at first … but he came around (eventually). Listen in for his moment of reckoning!
Robert no longer thinks sales = #!?%. Sales = income! And if you don’t have income? Well, it’s probably because you can’t sell.
Successful startups: Victor Menasce
Victor’s a Canadian investor and author of Magnetic Capital.
He gave us some wisdom from his newest book, Startupology, which discusses how to transform a startup into a big business overnight.
Sound impossible? It might be, if you go the traditional route. Only about 10% of startups succeed, and even then, it takes on average seven years to reach profitability.
“My advice, if you want to start a startup: Don’t do it,” Victor told us.
We can hear you saying it now: “Wait! I thought Victor was going to give me the key to success!”
Here’s the key … “If you have an idea that could transform the industry, it’s better to find an adjacent business that already has revenue and customers. Your chances of success go up by a factor of eight. It’s that simple.” Bam.
Bringing the kids on board: Patrick Donohoe
“It’s your environment and network that shape a lot of who you are,” Patrick told us.
That’s why this year, he brought his daughter to the Summit. “There’s a dynamic that exists when you’re confined to one area with the same people for a week.” Believe it or not, that dynamic is packed with motivation and stimulation, said Patrick.
Patrick’s daughter Megan first read a tiny version of Rich Dad, Poor Dad when she was six … and now she’s got a great head start on becoming a successful real estate investor. Just like dad!
Make very, very wise decisions: Kathy Fettke
Kathy Fettke has been educating folks for a very long time about real estate investing. She runs the Real Wealth Network and has been an investor for years.
So we can say she’s seen a lot.
If you weren’t investing before 2009, “You need to know there’s a lot you don’t know,” Kathy said.
How do you get that knowledge? Talk to people who’ve been through down cycles!
These days, Kathy looks for guests to feature on her podcast, The Real Wealth Show, who’ve been investing for a while … at least thirty or forty years, ideally.
Interested in investing now? Kathy offered some advice. In much of the market, she said, we’re in the ninth inning … but not all. You have to know which markets are strong.
And you need to be prepared. “It’s a very different game when things turn around, and they always do,” said Kathy.
“Now is the time to make very, very wise decisions. The market could be very different next year this time.”
A good year for apartments: Brad Sumrok
We asked Brad, a guru on multi-family investments, about market cycles right now. He echoed some of the themes we’ve been hearing from our other faculty.
“If you’re looking at the right markets,” Brad told us, “there are still opportunities to be found.”
It’s those secondary and tertiary markets that folks should really be exploring right now, he added.
Precious info on precious metals: Brien Lundin
Brien runs the longest running investment conference in the U.S., the New Orleans Investment Conference. He’s also a precious metals expert.
What do precious metals have to do with real estate? There’s actually a lot of crossover between both of these tangible assets.
Long-term depreciation of the dollar and other currencies corresponds with long-term increases in precious metal prices (and values of other assets).
We asked Brien about metal market cycles. He told us that buyers interested in using precious metals as their savings plan should look to buy at interim low points, but true investors really have to watch the cycles carefully.
He also gave us the lowdown on getting involved in the early stages with precious metals … by investing in actual mining companies.
This move can give investors “tremendous leverage,” Brien says … just don’t forget that with great potential rewards comes great potential risks, too.
Politics and precious metals: Dana Samuelson
Dana also specializes in precious metals, particularly coins.
His current take on the metal space? “People buy all the time, but some people are smart and buy the dips.”
For his own part, Dana’s waiting to see how the new administration will translate. “Things could be choppy right now,” he told us.
Dana also explained his enthusiasm for coin collecting. Coins are little pieces of history. As a collector, “the coin you’ve held in your hands may have been held by Alexander Hamilton, founder of our monetary system.” How cool is that?
15 Summits: Bob Helms
We’re proud that the godfather of real estate has joined us for every single summit from the very beginning.
Speaking to the Summiteers, he said, “Hopefully the things you’ve learned have made it worthwhile.”
And he gave all of us some words of wisdom … “Invest in yourselves.”
Sowing in fertile ground: Russell Gray
Last but not least, Russ recapped his experience for us. The thing he’s most proud of? The Summit’s young adult program.
We can’t think of a better investment than investing in the next generation.
The environment we’ve been blessed to create as The Real Estate Guys™ is very nurturing, accepting, and open.
We believe sowing the fertile ground of a young mind can really change the course of a young person’s life. Now imagine that influence magnified across all the lives each young person will touch!
Every investor who participated in the Summit this year has had a similar chance to make a profound impact … simply by being willing to learn from each other.
We don’t know what seeds will germinate from this Summit, but we do know it’ll be good.
We have the most amazing Summiteers, faculty and attendees alike. If you didn’t attend this year, the only thing missing was you!